April 7, 2026
RA Jainee
Baroda BNP Paribas India Consumption Fund
| Fund at a Glance | |
| NAV Growth (Rs.) | 31.28 |
| NAV Bonus (Rs.) | — |
| NAV IDCW (Rs.) | 19.91 |
| Min. Investment (Rs.) | 5,000 |
| Min. SIP Investment (Rs.) | 500 |
| Min. No of Cheques | 6 |
| Benchmark | NIFTY India Consumption TRI |
| AUM Rs. | 1,455 Cr |
| (As on 28-Feb-2026) | |
| Expense | 0.65% |
| 1 Year Return (%) | -3.22 |
| 3 Year Return (%) | 13.89 |
| 5 Year Return (%) | 13.34 |
| 10 Year Return (%) | — |
| Return Since Launch | 16.23% |
⚖️ Sahifund Review – Baroda BNP Paribas India Consumption Fund ✔
✓ PLUS:
• Solid medium-term consistency with ~13–14% returns over 3 & 5 years
• Has marginally outperformed broader markets over longer periods, reflecting consumption theme strength
• Competitive expense ratio (0.65%) vs peers enhances net returns
• Well-diversified portfolio (40+ stocks) within consumption space reduces single-stock risk
• Strong SIP suitability to capture India’s long-term consumption growth cycle
• Backed by credible fund house Baroda BNP Paribas Mutual Fund with global + domestic expertise
• Balanced allocation across staples, discretionary and emerging consumption segments
⚖️ MINUS:
• Recent underperformance (negative 1-year return) vs benchmark and some peers
• High portfolio turnover (~57%) indicates aggressive churn and tactical bets
• Large-cap heavy allocation (~71%) limits upside in strong bull markets
• Concentrated sector exposure (Top 3 sectors ~90%) increases thematic risk
• Premium valuation portfolio (P/E ~40) reduces margin of safety
• Momentum in consumption theme currently weak, impacting short-term returns
• Thematic limitation—returns heavily dependent on consumption cycle
Sahifund View (Decisive Line):
A steady consumption fund with reasonable long-term potential—but current weak momentum suggests SIP over lump sum is the smarter approach.
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| NFO Guidance |
What lies ahead? Below we decode returns consistency, portfolio concentration, peer positioning and risk profile in detail.
Suitable For Which Investors?
⇒ Consumption funds are suitable for investors:
1. Seeking exposure in shares of consumer facing companies for high returns
2. Aiming for long term wealth creation
3. With a 5+ year investment horizon
4. Who are at ease with the market’s ups and downs
⇒ Note:
• Invest only through SIP
Fund’s Investment Strategy:
The Scheme seeks to generate capital appreciation and provide long-term growth opportunities by investing in companies expected to benefit by providing products and services to the growing consumption needs of Indian consumers, which in turn is getting fuelled by high disposable income. The Scheme also seeks to generate income by investing in debt and money market securities.
Fund Manager:
1) Himanshu Singh
Education: MMS (Finance) , B.Com (Honours)
Experience: Prior to joining the Baroda BNP Paribas Asset management Ltd. He has worked with IDBI capital market & securities , Prabhudas Lilladher Pvt Ltd, Crisil Ltd and HSBC Global market.
2) Pratish Krishnan
Education: Mr. Krishnan has done MMS in Finance
Experience: Prior to joining Baroda BNP Paribas Mutual Fund he has worked with Antique Stock Broking as Sr Analyst- IT, Telecom & Media, DSP Merrill Lynch as Vice President- Research, SBI Capital Markets as Sr. research Analyst, Cholamandalam DBS Finance LTD as Research Analyst.
Investment Details
| Min. Investment (Rs) | 5,000 |
| Min. Addl Investment (Rs) | 1,000 |
| Min. SIP Investment (Rs) | 500 |
| Min. Withdrawal (Rs) | 1,000 |
| Min. No of Cheques | 6 |
| Min. Balance (Rs) | 1 |
| Lock-in Period | NA |
| Exit Load | For units in excess of 10% of the investment, 1% will be charged for redemption within 365 days |
Basic Details of Baroda BNP Paribas India Consumption Fund
| Fund House | Baroda BNP Paribas Mutual Fund |
| Launch Date | 07-Sep-18 |
| Return Since Launch | 16.23% |
| Benchmark | NIFTY India Consumption TRI |
| Riskometer | Very High |
| Type | Open-ended |
| Assets | 1,455 Cr |
| (As on 28-Feb-2026) | |
| Expense | 0.65% |
| (As on 31-Mar-2026) | |
| Risk Grade | Below Average |
| Return Grade | Average |
| Turnover | 57.00% |
Baroda BNP Paribas India Consumption Fund Returns
| Fund name | YTD | 1D | 1M | 3M | 6M | 1Y | 3Y | 5Y | 7Y | 10Y |
| Baroda BNP Paribas India Consumption Dir | -12.74 | 1.34 | -4.99 | -12.66 | -12.18 | -3.22 | 13.89 | 13.34 | 15.46 | — |
| BSE 500 TRI | -11.14 | 1.19 | -5.66 | -11.65 | -8.38 | 2.58 | 13.57 | 12.38 | 13.02 | — |
| Equity: Thematic-Consumption | -12.79 | 1.48 | -4.66 | -12.86 | -13.23 | -2.48 | 13.43 | 13.77 | 13.81 | — |
| Rank within category | 11 | 23 | 23 | 12 | 6 | 16 | 3 | 7 | 2 | — |
| Number of funds in category | 28 | 31 | 31 | 29 | 24 | 24 | 11 | 11 | 10 | 8 |
Peer Comparison of Baroda BNP Paribas India Consumption Fund
| Rating | 1 Year Returns | 3 Year Returns | 5 Year Returns | Expense Ratio (%) | Net Assets (Rs Cr) | Return Since Launch (%) | Exit Load (Days) | Fund Age | Turnover (%) | |
| Baroda BNP Paribas India Consumption Dir | 4 star | -3.22 | 13.89 | 13.34 | 0.65 | 1,455 | 16.23 | 1.00 (365) | 7Y 7M | 57.00 |
| Mirae Asset Great Consumer Dir | 4 star | 0.08 | 14.44 | 14.79 | 0.44 | 4,473 | 16.23 | 1.00 (365) | 13Y 3M | 48.00 |
| ICICI Pru Bharat Consumption Dir | 5 star | -1.01 | 13.51 | 14.63 | 1.14 | 3,093 | 13.53 | 1.00 (90) | 6Y 11M | 68.00 |
| Nippon India Consumption Dir | 4 star | -4.69 | 12.87 | 15.57 | 0.69 | 2,512 | 12.73 | 1.00 (30) | 13Y 3M | 41.00 |
| Tata India Consumer Dir | 4 star | 0.01 | 16.21 | 14.55 | 0.80 | 2,491 | 16.05 | 0.25 (30) | 10Y 3M | 56.91 |
Baroda BNP Paribas India Consumption Fund Portfolio
| No. of Stocks | 42 |
| Top 10 Stocks | 51.43% |
| Top 5 Stocks | 33.46% |
| Top 3 Sectors | 90.84% |
| Portfolio P/B Ratio | 7.65 |
| Portfolio P/E Ratio | 39.80 |
Portfolio Breakup
| Fund | Category | |
| Average Mkt Cap (Rs Cr) | 1,77,233 | 1,48,158 |
| Giant (%) | — | — |
| Large (%) | 71.20 | 64.53 |
| Mid (%) | 20.50 | 18.79 |
| Small (%) | 8.30 | 20.57 |
| Tiny (%) | — | — |
Disclaimer: Mutual fund investments are subject to market risks. Read all scheme related documents carefully
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